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Our Mission:


It’s about the art of persuasion and it’s not as complicated as you think. Let us show you how to effectively and powerfully sway others to connect with your passion, your mission, & your message.

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Anne has a brilliant marketing mind. She intuitively asks the right questions to get to the heart of your dreams and desires. Then she takes those dreams and desires and shapes them into the right words to communicate your message effectively. Each time I’ve watched her do this for myself, my husband’s business or for others I am amazed at the results! You won’t regret working with her to hone your message.
— Kristin L.



Are you a writer or speaker? Are you the founder of a ministry? Do you own a small business? Are you looking to publish a book? Are you a blogger with a message?

Branding and marketing is easy if you are a big corporation with a dedicated department. But if you are a communicator or entrepreneur, it can often be overwhelming and bust your bank account.

You’ve tried to do it yourself but you have no idea if you are doing it right and frankly, you’d rather just be working on your passion.


Whether you need help crafting a mission statement or you need a full strategy for getting the word out about what you do, Swayology can help!

Founder Anne Watson has worked in the advertising, marketing, and communication arena in every job and in multiple industries. She believes that you can have the greatest product in the world but if no one knows about it, it will never make a difference.

Using her years of experience, her business savvy, and her highly relational personal style, Anne is committed to providing women who are bloggers & authors, speakers, leaders, podcasters, small business owners and entrepreneurs affordable, effective, and results-oriented help.

She’ll help you:

  • Feel confident about your strategy and ability to reach your goals.

  • Clarify your brand so you don’t feel all over the place.

  • Understand what sets you apart from your competitors and how to convey that to your target audience.

  • Help you find the best way to build your brand and share your passion.

  • Maintain an ongoing, active relationship with your audience.

  • Identify opportunities to increase exposure and engagement.

  • Teach you how to do take control of your marketing strategy and look forward to it!

  • Be recognized as a trustworthy leader in your industry.

  • Encouraging you with genuine excitement about what you are doing. 

Are you ready to schedule your first appointment or get more information? Great! Let’s get started!

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